Sustainable NTRL by Sabs

Sabrina Rowe Holdsworth is a native New Yorker and 3rd generation hairstylist following in the footsteps of the matriarchs of her family. As an ambassador to her community, Sabs’ diverse chair allows her to understand the core needs of her clients on an intimate level. With the launch of NTRL by Sabs, her beauty brand provides the same dedication and care servicing all hair types in Sabs’ orbit by providing sustainable beauty options for everyone; women, men, and non-binary from naturally textured to straight.

Sabrina’s philosophy on beauty is simple – approachable, healthy hair, and fresh-looking skin. When Sabs is not working on set she is busy formulating products or painting hair in her home studio in Greenpoint, Brooklyn.

Name : Sabrina Rowe (Holdsworth) @SabsTheGoodGirl

Birthplace : Bronx, NYC

Métier : Celeb Hairstylist, Makeup Artist and Cosmetic Formulator @NTRLbySabs

Sources of inspiration : Travel, Nature, Black & Hispanic People, Indigenous Art and Rituals

Sources of motivation :  My family, an intense need to stay active and contribute to Black Hispanic success stories.

What makes you happy : My Husband Joe and our Xolo (dog) Sid Vicious, Surfing, Being on any beach, Sunsets and Sunrises.

Favorite reads : Any book by Phoebe Robinson, currently finishing her 3rd book, “Please Don’t Sit On My Bed In Your Outside Clothes” – Essay anthologies are my favorite.

Favorite tunes : Country Music, Bad Bunny, Cardi B, Anita Baker, Classic Rock, Old R&B, Lounge EDM, Chill Jazz – Coltrane and the likes.

Favorite foods : Any Latin food – especially Puerto Rican, Dominican, Cuban, and Mexican food. Pizza of course – true New Yorker.

Beauty tips :  Clean hydrated skin and hair is your best base for any service. Focus on hydration. You are what you eat. Products can only do so much if you are unhealthy.

Favorite ways to unwind : Long pack walks with my boys, Yoga, and Stretching.

Favorite part of living in NYC : Being a native makes you super proud, so I would say being a part of the history of the best city in the world is my favorite thing about living in NYC.

What gets you in a working flow : Waking up! I’m a workaholic so as long as I am up I am motivated to grind. Tunes always help.

What are you working on now : Moving into fulfillment for my brand and working on new formulas. In regard to hair, I have some special projects I am working on about to launch soon.

Favorite motto / quote : “This ain’t my first time at the rodeo” Joan Crawford Mommie Dearest

Sabs’s celebrity client list includes names like Phoebe Robinson, Ilana Glazer, Uzo Aduba, Elaine Welteroth, Sasheer Zamata, Annie Murphy, Dulcé Sloan, Abbi Jacobson, Adrian Grenier, Nore Davis and she has worked on countless editorial projects over her 20-year career with Elle magazine, Harper’s Bazaar, Vogue, Glamour, InStyle, Cosmopolitan, GQ, Purple, and V magazine.

Sabrina is represented by Atelier Management in NYC & LA, and holds cosmetology licenses in New York, California & Washington state.For salon booking requests click here.